Design for Dark Tourists

Checkpoint Components

Details and symbols that assist in wayfinding and heightened anxiety,

Symbols

People perceive visual information faster than words. To warn people from a distance, the first symbol seen is a distorted arrow, showing the direction of danger. If they choose to approach, more information comes into view.The caution symbol is used throughout the checkpoint design and is used for general dangers from a distance.
Alert
Emergency Ahead
Warning Ahead
Watch Ahead
Safety Ahead

Sample Warnings

Sample warnings are presented below. It is important to use global, familiar, or well established symbols. Modularity, legibility, and straightforwardness are crucial.
Death Risk
No Service
Radiation
Fall Risk

Safety Symbols

In addition to warnings, it is helpful to include a beacon for lost tourists to navigate to. Include the most basic global symbols.
Help Point
Wifi
First Aid

Map Design

Since every location is different, specific warnings are provided in context. A 3D map removes any ambiguity from the symbol warnings. An isometric view shows no distortion and allows the viewer to know exactly where they are.

Horror Elements

As the danger looms closer, the severity of the stress on instincts increases. Ghostly faces are used to invoke a feeling of the uncanny to put even the bravest of tourists on edge.
Wayfinding for Reactance
Hailey Isaacs